From a simple hobby to $20,000 a month…

Happy Monday, No-coders! 👋

This is No-Code Insights, the no-code newsletter that's like a surprise dessert on the house – delivering delightful and unexpected insights and stories from the no-code sphere.

Here’s what we got for you today:

How Daniel built and launched his startup and scaled it to $20,000 in revenue a month. All with No-Code.

Read time: 3min 8sec

From a simple hobby to $20,000 a month…

Meet the founder of Legit Check By Ch, Daniel, who with no formal coding experience, built a thriving business that's now raking in $20K in monthly recurring revenue.

How, you ask?

By using Webflow and WordPress to create an empire in the luxury authentication market.

So… what is the product? 🤔

Legit Check By Ch is a place for sneaker enthusiasts, fashion lovers, and anyone who wants to ensure they're buying authentic products.

With over 10 million people reached and 300,000-400,000 new users every month, they provide detailed guides to authenticate luxury items - all for free.

And if you're too busy to DIY, they offer a paid authentication service that's helped people save thousands from scams!

How did they get their customers?

🔎 SEO

Legit Check By Ch ranks high on search engines for luxury item authentication queries, bringing in a lot of organic traffic to their platform by optimizing their content.

Fun-fact: 95% of their traffic came from organic searches.

This success is largely due to their focus on high-quality, niche-specific content and consistent keyword optimization.

It’s a true testament to the power of great content and smart SEO strategies.

📈 Value-Driven Content

Offering extensive free guides on authentication has established trust and authority, leading users to their paid services when more complex needs arise.

🗣️ Word of Mouth

Satisfied customers have naturally become brand advocates, sharing their positive experiences and drawing in a new customers through trusted recommendations.

🧑‍🤝‍🧑 Community

By joining forums, replying to blog comments, and interacting on social media, they have become well-known in the luxury goods community.

How did they convert customers into 💸💸💸?

They offer free guides for individuals interested in learning how to authenticate luxury items themselves.

However, for those who prefer convenience or require more seasoned expertise, the company provides a professional authentication service.

Customers simply upload pictures of their items, and the experienced team at Legit Check By Ch delivers a detailed verdict on the item's authenticity.

This streamlined process forms the core of their revenue model, offering valuable and reliable expertise for those seeking certainty and convenience.

As simple as it gets…

What tools did they use to build the product?

To build and scale efficiently, they used a very lean tech-stack including Webflow, WordPress, and Udesly.

Webflow

The journey began with Webflow, a tool that we love over here.

But as the business grew, they needed a more dynamic platform that would fit their needs better.

WordPress

The combination of WordPress and a nifty tool called Udesly made more sense than building it natively on Webflow.

You have most likely heard about WordPress already as it’s the biggest website builder on planet earth currently.

As of 2023, there are about 1.98 billion total websites on the web.

…more than 835 million sites use WordPress.

Udesly

Udesly (a very underrated no-code tool in my opinion) seamlessly turned that Webflow design into a WordPress powerhouse.

Webflow's flexible designs and WordPress's robust content management system.

The best of both worlds.

Add a sprinkle of WooCommerce, and voila! ✨

A lean, mean, authentication machine was born.

✨Golden✨ advice from the founder himself that you can apply to your No-code product…

Start Lean

Embrace the essence of no-code. Rapidly build, test, and iterate.

Market Feedback is Crucial

Let the market guide your offerings. People vote with their wallets.

Keep It Simple

The best product is one that solves a problem without creating new ones.

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See you next week! 👋